Expanding the technology all over the world through developing recyclable toner cartridges.
Up until now, used toner cartridges for printers were thrown away once used up. European customers, who are deeply concerned about the environment, expressed their strong feelings about recycling. However, recycling the old-style toner cartridges was difficult. In this situation, Brother's sense of responsibility towards the environment made the impossible, possible.
Development of a recyclable cartridge
It was not easy to recycle the toner cartridges of the time. This led us to the conclusion that we would design a "recyclable cartridge". On top of this, in order that the recycled cartridges would be equal in quality to brand new cartridges, we developed and introduced a recycling automation system.
Extending our know-how to the world
Work on toner cartridge recycling began in 2004. Cartridges were collected from all over Europe and recycled at our factory in Slovakia. At our Recycling Technology Centre in Britain, recycling-related know-how and data are extended out to Brazil, the USA, and Japan, offering worldwide support for recycling technology.
Carrying out our environmental mission
Our work in reducing the environmental impact through our toner cartridge recycling project has met with a positive reception. In 2014, we were honoured with two awards in the "Responsible Business Awards" held by "Business in the community", a British NPO. Our work in producing sustainable products and services has also won us recognition for our contribution to the local area and environment.
A Video of Brother’s Environmental Activities
Through the power of film, we bring you various conservation activities supported by Brother, from all corners of the earth.
New development in the area of recyclable toner cartridges.
Becoming a business which contributes even more to environmental issues.
2004 saw the adoption of toner cartridges resulting from the new developments in recycling technology. Through the recycling automation system, we were able to deliver recycled cartridges which were equal in quality to new ones. In 2014, we were honoured with two awards in the "Responsible Business Awards" held by "Business in the community", a British NPO. Our work in producing sustainable products and services has also won us recognition for our contribution to the local area and environment.
products to all our customers
To help customers make safe and environmentally-friendly product choices, Brother strives to meet the rigorous standards of Blue Angel for every product sold in Europe.
Caring for the environment
through electric energy
Brother has been taking on new challenges in many of the new business fields, and we are now entering the electric energy industry.
The technological revolution
The industrial sewing machine - supporting our clothing lifestyle. Working without compromise and making products to keep our customers satisfied. These ideas bring about new standards.
We achieved the ideal air flow
by using tailored simulation technology.
Our compact yet eco-friendly printer.It is the embodiment of our persistence in pursuing the ideal air flow.
Brother’s Joint Project among
Three Countries - Package Design Optimization.
Aiming to resize the package while maintaining its strength, Brother has achieved the optimal solution - a remarkably quality packaging.
A Faster Rotation Rate
While Saving Energy - This is What We Achieved.
Brother’s innovative way to achieve the highest rotation rate among home sewing machines while reducing the electricity consumption.
Brother’s Manufacturing Factories
Where Our Energy-Saving Philosophy is Embodied.
Aiming to reduce CO2 emissions, Brother takes measures at our eco-conscious manufacturing factories which called Eco Factories.
Brother's Energy-saving Technology is
Similar to Technology Employed in Eco-friendly Cars.
In order to significantly reduce CO2 emissions and power consumption, Brother has developed Power Regeneration technology.
The Reason that Brother does not Coat its Printers.
To reduce the effect on the environment during production, Brother developed state-of-the-art Coatless Surface technology.
Taking Up the Challenge of "Zero Standby Power".
In order to reduce standby power consumption as much as possible, Brother’s engineers are devoted to creating innovative technologies.
Let us share with you our human and environment-friendly products.